Quantum Mutual Fund, which started offering regular plans in 2017 has launched Cosmos, a e-learning development platform for its empaneled distributors.
After completing a 12-hour e-learning certification called Certified Financial Guardian, which covers topics like ethics, risk assessment, tax planning, retirement planning, investment planning, distributors can create their profile on the portal. The profiles of distributors can be accessed by all investors. The idea behind this is that it will help distributors reach out to prospects who are looking for a trustworthy adviser. This programme is available for all empaneled distributors and Registered Investment Advisers, or RIAs, without any sales target criteria.
Besides this certification, the portal offers fund research, educational infographics and GIFs, updates on fund performance, tools and calculators and other marketing material for its partners.
Business Centre
The fund house has taken a number of initiatives to woo distributors. It offers a business centre in Bandra, which can accommodate 30-35 advisers, where distributors can conduct client meetings. Going ahead, it plans to offer this facility across different locations in Mumbai where it has branches.
e-KYC
The fund house offers a portal where its partners can perform eKYC for their clients, even if they are not empaneled with Quantum AMC. For distributors who do not want their clients to go on the AMC website, the fund house provides application program interface, or API, link which can be embedded on the distributor’s website. This allows investors to complete the KYC on the distributor website itself.
Road Ahead
While the fund house currently has 5,000 distributors empaneled with it, not all of them are active. Since the expense ratios of Quantum funds are one of the most competitive in the industry, the fund house offers the lowest commission which is 0.15% trail per annum for its equity schemes. When asked if this is an impediment to its growth, Jimmy Patel, Chief Executive Officer at Quantum Mutual Fund, said that they are open to working with like-minded distributors and aim to grow meaningfully without compromising their investor-first policy. The fund house currently manages assets worth Rs 1,300 crore.